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Writing a Business Plan helps You clarify your idea. Identifies the key elements of success. Examines the
numbers and their dependence on each other.
We like business plans that present a lot of information in as few words as possible.
Presentation max. 15 slides focused on
Who are You
Define the company purpose in a single sentence.
Describe the customer’s need.
Present your company’s answer to solve the problem. Provide examples.
Show the historical evolution of your market segment.
Define recent trends that make your solution possible.
Describe your customer’s profile.
Present the actual/future market by numbers. (provide references).
Identify key impact factors.
List competitive advantages.
Product line-up (form factor, functionality, features, architecture, intellectual property).
Pricing and Revenue model.
Average account size and/or lifetime value
Key people: Founders & Leaders, Advisors, others.
P&L, Balance sheet, Deal.